About Us

Creativity Activated in the Mountains

Work hard. Play harder.

It’s hiking through the mountains, enjoying the hard and joyful moments raising the next generation of voters, ripping the bike trails, and anywhere with boots buckled up and skis under our feet that we recharge and find focus.

 

In the heart of the mountains

We are inspired by the natural landscape and businesses that make up the fabric of our local community. At Wasatch Back Media, we are incredibly grateful for our unique positioning in the heart of the Wasatch Mountains, allowing us to foster community connections and promote stewardship of the land.

 

A symbiotic relationship

Just as essential elements of ecological ecosystems exist in symbiosis, we aim to develop mutually-beneficial partnerships with each of our clients. We are inspired by you, the companies we work with, and the collective mission to impact the industries we touch.

Get to know our team

Wasatch Back Media is founded by Carly Driscoll, a Park City local and mother of two young adventurers. The WB team focuses on work that inspires and aligns with our passions and on issues that directly impact the places they play. We find true fulfillment in helping our clients strive to bring diversity, equity and inclusion not only into their company culture but into the communities they serve. WBM is here to bring companies to life through business and digital strategy, compelling storytelling, focused content-development and in-person event activations.

 
 

Carly Driscoll
Founder

Carly Driscoll launched Wasatch Back Media with over a decade of experience working in the outdoor industry, starting her career many years ago at backcountry.com. She has worked with prominent ski brands over the years activating successful global digital strategies and women’s specific initiatives. Currently, she is responsible for all things related to Nordica’s Womens Initiatives in North American and strives to bring equitable, inclusive and welcoming opportunities to women in skiing.   

 
 

Christa Baddick
Project Manager

Christa Ghent Baddick brings ten years' of marketing and project management to the team at Wasatch Back Media. Christa previously co-founded a marketing consultancy that specialized in sales focused technical marketing, and she brings this experience of leading nimble and productive teams to Wasatch Back. It's this efficiency and laser focus on delivering results that attract clients to Christa.

 
 

Blake Licata
Social Media Community Manager

Blake is a student at Saint Michael’s College studying media studies, journalism and digital arts, as well as minoring in business. We couldn’t ask for a more ambitious, smart, and talented young women to work on our team. She also comes to us with a deep rooted history in skiing stemming from being a long time race athlete who is now finding passion in backcountry and freeride skiing. She brings a fresh, passionate and knowledgable approach that keeps a pulse on all things within the digital landscape.

Let’s work together

We want to hear from you!

 

Want to join our team?

We’re always looking for motivated and talented people—to join our team or collaborate with us as a freelance partner on a project by project basis.

 
 

  • This is a 15-20 hour per week role with us, starting April 2024.

    carly@wasatchbackmedia.com

  • We collaborate with previously vetted, recommended and in our opinion, the best contractors there are in order to provide our clients with the best services. If you’re interested in working together, we’d love to hear from you.

    Please send introductory email with portfolio or website to: carly@wasatchbackmedia.com